+358 (50) 341 6042 / +34 694 485 981

firstname.lastname@hkhconsulting.net

Consumer Marketing Serviceprofitability & loyalty - side by sideInterim ManagementCost Efficiency & FlexibilityBusiness DevelopmentFrom Planning to CommercializationFranchisingInvestment in Elderly Home Care Services?Marketing AnalyticsUnlock the Value of your DataGlobal Mindsetyet local in actions we takeHands onApproach to your business needsAs Family Companywe care about the success of your businessLet Us Helppilot your business to successDirect Response Marketingall about control and improvement

Consumer Marketing Service

profitability & loyalty - side by side

We provide wide range of consumer marketing services that drive results, for you!

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Interim Management

Cost Efficiency & Flexibility

When you need seasoned expertise quickly to take your business forward

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Business Development

From Planning to Commercialization

By following our 6-step business development process, your're guaranteed success

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Franchising

Investment in Elderly Home Care Services?

If you're looking to invest in high growth potential business, take a look at the opportunity we provide

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Marketing Analytics

Unlock the Value of your Data

We are driven by our client expectations and needs, transforming the available information from companies into knowledge – a valuable asset.

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Global Mindset

yet local in actions we take

With every case we apply global expertise and best practices in our thinking, but act locally acknowledging local business environment and market conditions for the benefit of our clients

Hands on

Approach to your business needs

We are an unconventional consultancy company that does not just provide recommendations, we also execute and hold ourselves accountable for actions we take

As Family Company

we care about the success of your business

With us you don't need to worry about big business bureaucracy as we are flexible and nimble with every business case we work with

Let Us Help

pilot your business to success

No matter what your business challenge is, get in contact with us and let us help you navigate towards success.

Direct Response Marketing

all about control and improvement

Test, test, test and test more. That's the reality and winning formula behind Direct Response Marketing

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We Bring You - World Class Service. Flexibility. Cost Efficiency. Innovation. Creativity.

Contact Today!

What we do?

Consumer Marketing

With wide range of consultancy services within Direct-to-Consumer Marketing discipline, such as DM, SEO, SEM, Social Media and more we take your marketing profitability to all new level. Read more!

Interim Management

When your company needs extensive know-how and cost efficient “plug and play” way of getting additional resources to deliver a specific assignments, Interim Management is the answer. Read more!

Business Development

From idea and planning to full scale commercialization of products and services. Regardless of your business development assignment, our 6-step “Biz Dev” process guarantees results. Read more!

Marketing Analytics

With extensive experience and know how in advanced analytics developments, data and text mining expertise we transform available information into knowledge – your most valuable asset!

Owners Welcome

@ your service!

Welcome and thank you for visiting! I personally wanted to take the opportunity and thank you for spending at least few moments of your important time going through my company pages and reading little bit about my background. Enjoy, and I hope we can work together on your business needs in the near future.

 

Prior to taking over HKH Management Consulting Ltd., a company my father founded, and starting as an independent consultant and entrepreneur I built my 15+ year managerial career mainly in telecommunications and publishing.

 

At Telia Mobile Finland, between 2001 and 2003, I held positions ranging from product management to sales. In addition, I was involved in numerous strategic planning and business development projects prior to the acquisition of Telia Mobile Finland by DNA Finland Ltd.

 

After joining International Masters Publishers in 2004, I managed continuity publishing and membership marketing across Europe and North America. I held senior marketing roles with P&L responsibility for the company in Switzerland, Germany, and the U.S. Most recently, as marketing director and member of the regional management group of International Masters Publishers, Inc. in the U.S., I was responsible for developing and managing marketing strategies and tactics for a wide array of published continuity membership products across offline and online channels.

 

Since 2012 I have been involved in developing and commercializing a new and innovative elderly home care service business in Finland, Sisältöä elämään!®. Sisältöä elämään!® is wholly owned by HKH Management Consulting Ltd. and is operational in southern Finland. We offer currently Franchising opportunities throughout Finland as well and are, of course, looking to internationalize this platform across Northern Europe.

 

Alongside my investment project in Care, I’m engaged in Consulting and Interim Management assignments globally. I have recently completed a consulting assignment for a major VDP-house, Atlas Group, as part of their European expansion strategy and extended our service portfolio to include Advanced Analytics by forming a strategic partnership with Upping Group.

 

I have both M.Sc. Economics and BBA degrees from the Hanken School of Economics and Helsinki School of Economics and Business Administration (today known as Aalto University), respectively. I have also co-authored a publication “Advances in Electronic Marketing” by Idea Group Publishing.

 

As a professional, I’m highly motivated, enthusiastic and real “outside the box” thinker.

 

Although I’m very determined and focused at what I do, I get to enjoy free time as well. Lot of it is spent with my family, taking long runs outdoors and enjoying good food, wine and company.

 

Ps. Follow us on social media and you see some of our work in action!

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Recent Posts

12
Jun
By @RealizeIdea
0 Comments

Advanced Marketing Analytics

as a 110% service…

Upping and HKH Consulting join “forces” in delivering world-class Advanced Marketing Analytics

What would be a better way to extend our data driven service portfolio than to offer advanced marketing analytics services? And to do this with world-class technology and providing clients…

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25
Jan
By @RealizeIdea
0 Comments

Basics of Search engine optimization – Part 2

Still powerful tool for the patient marketer

Search Engine Optimization (SEO) is still extremely powerful tool for many businesses when utilized effectively and followed up on regular basis. It requires, though, that you commit time for it and understand “do’s” and “don’ts” related to SEO….

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27
Dec
By @RealizeIdea
0 Comments

Basics of Search Engine Optimization

Powerful tool for the patient marketer

Search Engine Optimization (SEO) can be extremely powerful tool for many businesses if utilized effectively. However, it requires that you commit time for it and understand “do’s” and “don’ts” related to SEO. You need to do search engine optimization…

Read More

Some key accomplishments

Countries Worked At

20+

Hours Consulted

7500

Business Plans Developed

45+

Franchise offerings

1

# 1 ranked SEO pages

200+

publications

1

authentic facebook likes

2000+

authentic twitter followers

1000+

average ROI for every $ spent

1.5

unrivaled cost efficiency

100%

direct response offers

30 MM+

direct response replies

1.5 MM+

Our Story

1996: The first chapter was written

HKH Management Consulting Ltd. was founded in 1996 in Stamford, CT, USA by Heikki K. Helenius. At the end of the decade, the company moved its headquarters to Helsinki, Finland. Heikki served as the company’s owner and CEO until 2011. He had a career that spanned more than 30 years in various senior and executive roles focusing on FMCG, and Direct-to-Consumer Marketing and publishing in a global environment.

 

Before founding HKH Management Consulting Ltd., Heikki worked at major international companies such as Unilever and Reader’s Digest, as well as at International Masters Publishers. He was actively involved in organizations promoting Finnish businesses in North America. He was a board member of the Finnish-American Chamber of Commerce, New York chapter; and a trustee for the American-Scandinavian Foundation.

2012: Next generation

Heikki and his son, Jari, often talked about working together full time. However, this never materialized, as Heikki passed away in 2011. The company leadership has gone through a generational change, with Jari taking over as managing director and part-owner, and continuing the trailblazing marketing work his father started.

 

During his studies Jari acted as an Assistant Consultant assisting Heikki in various client assignments ranging from Publishing to Media & Advertising industries within Europe and the U.S. Jari focused on market research, data analysis, and result presentations.

 

After completing his studies, Jari went on to build his own career in the telecommunications and publishing industries from which he brings more than ten years of global managerial leadership experience back to HKH Management Consulting.

2016: And onwards

Today HKH Management Consulting has offices both in Helsinki, Finland and Malaga, Spain in order to be in better position to serve clients globally. It is a member of the Finnish DMA as well as Comatch community for its consultancy services.

 

The company has four distinct business areas: 1) Consumer Marketing Services, 2) Interim Management Services, 3) Business Development Services and 4) is a Franchisor of an innovative elderly home care service business in Northern Europe alongside running its own pilot operations in Southern Finland.

 

It has consistently built its network of partners to be in a better position to serve clients across industries and channels as well as develop its home care franchise business.

 

A lot remains to be accomplished but we tackle matters and move forward one step at a time.

 

More information about background of Jari can be found on LinkedIn.

Expertise

Direct-to-Consumer Marketing
100%
Marketing Analytics
100%
Direct Response Marketing
100%
Digital Marketing
100%
Go-to-Market Strategy
90%
Market Entry Strategy
90%
Pricing
100%
Business Plan Development
100%
Market Analysis
100%
Competitive Analysis
100%
Benchmarking
100%
Design
85%
Web Design
85%
WordPress
90%
Storytelling
90%
Copywriting
95%
Blogging
80%
Translations
100%
Franchising
70%

What's been said?

Constance Skedgell, book editor and communications writer
Grant A. Johnson, Chief Measurable Marketing Officer at Responsory
Ken Brown, President of Fat Mouth Creative Group
Jaimone Kuruvilla, The ATLAS Group – UAE

Some Clients & Businesses Worked With